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From strategy to results; I plan, design, write and publish each and every post in your social assets. Whether it's LinkedIn or TikTok, Pinterest or Reddit, I master all platforms, speak their unique language and know how to get the audience’s attention.  
Scroll to see my favorite work ⬇

WEB STRIP 1

PAID

WEB STRIP 2

ORGANIC

Client: Lilit Cosmetics

Agency: F&D Marketing Solutions

Instagram Posts

Stories / TikToks

Lilit Cosmetics is on of the largest cosmetics & perfume importers in Israel. Lilit distributes dozens of internationally acclaimed brands to both suppliers and private clients. As the Social Media Manager for Lilit Cosmetics, I was in charge of writing, curating, designing and creating content for three Instagram accounts, four Facebook pages and one TikTok profile. Other responsibilities included writing creative copy for paid ads (either freestyle or per brand's brief), Briefing influencers and forming content strategy. 

Within a year, the followers count for Lilit's Instagram has doubled, reaching over 10K, with a reach of millions. Both engagement and sales grew significantly - Even more so after the launch of their e-commerce website at the start of 2022. 

Special Projects:

As part of an effort to drive up followers count, I pitched an idea for a paid campaign aimed at attracting new audiences. The campaign introduced Lilit Cosmetics, putting an emphasis on the brands they import. Idea, creative and video editing by moi. 

At the start of 2022, Lilit launcher their own e-commerce website, offering their range of imported brands to private client. The launch campaign included my ad copy, as well as showcased a video edited by me. 

Client: Ronit Furst Eyewear

Instagram Posts

Stories/Reels

Ronit Furst eyewear is a boutique brand specializing in hand-painted eyewear. Since established in 2002, Ronit Furst has gained a cult following of eccentric individuals looking for unique items. As Ronit's Social Media Manager, I curate, design, photograph and write content, as well as initiating collaborations with micro-influencers.

Client: Machya13

Agency: F&D Marketing Solutions

Instagram Posts

Machya 13 is a anise-based alcoholic beverage, inspired by traditional Moroccan alcohol. It is very Mediterranean in flavor, and highly complement local climate. All pics presented above were either taken/designed by me.

Facebook Posts

Various clients

© 2023 by Karin Azulay

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